Hi, I'm Marnie Wills :)

AI Strategist, Thought Leader & Business Transformation Expert

I'm on a mission to demystify AI for business owners who know they need to adapt but don't know where to start.

Through keynote speeches, workshop facilitation, and strategic consulting, I've helped hundreds of entrepreneurs transform AI from using AI like a tool to creating their full operating system which in turns becomes their greatest competitive advantage.

Where you might have seen my work:

  • Featured expert on multiple business and AI podcasts

  • Keynote speaker at industry conferences on AI transformation

  • Workshop facilitator for SMEs and educational institutions

  • Regular contributor to conversations about AI's impact on business

My Unconventional Path to AI Mastery

I wasn't supposed to be here.

Former international athlete. Multi-passionate entrepreneur. Self-proclaimed "non-techy" who outsourced everything digital.

In early 2022, while running SportyMinis (my early years sports education business) and a health & fitness company, I reluctantly tried Jasper AI to solve a copywriting crisis. That single decision changed everything.

What I discovered wasn't just a tool, it was an entirely new operating system for business.

That first experiment saved me thousands in outsourcing costs and hours of frustration.

More importantly, it sparked a realisation: AI isn't just another technology; it's a force multiplier for entrepreneurial vision.


The result? I've cracked the code on making AI easy, fun, and transformational for businesses that don't have technical teams or million-dollar budgets.

Why Business Leaders Trust My Approach

I Speak Business, Not Tech

Unlike consultants who've never run a business, I've built and scaled multiple companies. I understand cashflow pressures, team dynamics, and the reality of wearing too many hats.

I've Been in Your Shoes

From the mindset of "I'm too old for this tech stuff" to "AI is my secret weapon"—I've lived the journey. Every limiting belief you have about AI? I've had it and overcome it.

I Deliver Transformation, Not Just Information

My frameworks don't just teach you about AI, they fundamentally transform how you operate. Clients regularly report:

  • 40-50% reduction in operational time

  • 10+ hours saved weekly

  • Complete elimination of content creation stress

  • Ability to scale without hiring

Since then, I've immersed myself in the AI transformation landscape, testing hundreds of tools and developing frameworks that help businesses implement AI strategically rather than haphazardly.

What Sets My Approach Apart

I bring a unique perspective to AI strategy that bridges three critical worlds:

1. Business Ownership Reality
Unlike technical consultants who understand AI but not business, I've built and scaled businesses. I understand cash flow constraints, team challenges, and the real-world pressures of entrepreneurship and the SME world.

2. Strategic Implementation
I focus on creating comprehensive AI ecosystems tailored to your specific business, not just recommending random tools. My AI Advantage Accelerator program has helped businesses reduce operational costs by 40% while increasing productivity by 50%.

3. Human-Centered Transformation
I firmly believe that AI should amplify human creativity and connection, not replace it. My frameworks ensure technology serves your vision, values, and voice - never the reverse.

Let's Connect

We're in a window of unprecedented opportunity. Those who strategically embrace AI now are building advantages that will be difficult for competitors to overcome later.

If you're ready to move beyond AI experimentation to systematic implementation, let's connect. Whether through my signature AI Advantage Accelerator, workshops, or strategic consulting, I'm here to ensure you don't just survive this transition, you thrive in it.

The future belongs to those who understand that AI isn't about replacing humans—it's about amplifying human potential.

Let me show you how.

DM me on LinkedIn

Marnie Wills

My Philosophy: AI as Amplified Intelligence

I believe AI should be renamed from "Artificial Intelligence" to "Amplified Intelligence", because that's what it really does.

It doesn't replace human creativity, judgment, or connection. It amplifies them.

The businesses winning with AI aren't the ones with the most tools. They're the ones who've understood that AI is a new operating system for business, one that makes your expertise infinitely scalable.

My mission is clear: to help ambitious entrepreneurs and organisations build sustainable, AI-powered systems that create more impact with less effort. I translate complex technologies into practical, actionable strategies that deliver measurable results.

The Impact I'm Creating

For Overwhelmed CEOs: Transforming 70-hour weeks into strategic leadership through AI delegation systems.

For Multi-Passionate Entrepreneurs: Creating AI assistants that manage each venture, ending the context-switching chaos.

For Service Providers: Building AI-powered delivery systems that maintain quality while scaling beyond time-for-money constraints.

For Educational Leaders: Preparing the next generation with practical AI literacy that goes beyond theory.

Every week, I receive messages from clients who've reclaimed their time, scaled their impact, and rediscovered their love for business, all through strategic AI implementation.

two hands touching each other in front of a blue background

No matter where you are in your AI journey, we’re here to help you thrive.

Marnie Wills